Teaching the Toyota Way

Toyota Motor North America has launched a virtual education hub to provide visitors with an inside look at many of its U.S. manufacturing facilities. In addition, the hub will offer a series of free STEM-based lessons and curriculum through Toyota USA Foundation partners, virtual field trips and more.

“This virtual education hub and the plant tours provide a digital window into our world and the guiding philosophies behind our manufacturing processes and products, including continuous improvement and respect for people,” said Chris Reynolds, TMNA chief administrative officer, Manufacturing and Corporate Resources.

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“Our goal with the hub is to inspire many, including those from groups which are underrepresented in STEM jobs or those who live in communities where job opportunities are needed, to get really excited about a career in STEM, and maybe even get them interested in joining with Toyota to provide mobility for all,” Reynolds said.

The STEM-based lessons — available at tourtoyota.com/educationhub — showcase some of Toyota’s core philosophies, while going behind-the-scenes at Toyota’s Research and Development center in Michigan. The lessons will also offer a view of the future by showcasing the Toyota Research Institute, where the company applies artificial intelligence to pioneer technologies that will be used in future vehicles, as well as exploring how these new technologies can be used to benefit society.

“At Toyota, we believe in the importance of high-quality and accessible education,” said Mike Goss, president of the Toyota USA Foundation. “As educators face new challenges during this unique time, we hope these virtual experiences and free resources will provide students, teachers, parents and lifelong learners alike with engaging content that will help bring learning to life.”

In addition, visitors can take a virtual tour of several of the company’s vehicle plants in Indiana, Kentucky, Mississippi and Texas to learn how models like the Avalon, Corolla, Highlander and Tacoma are made. Virtual tours of Toyota’s unit plants responsible for producing cylinder heads, engines, transmissions and other vehicle components, including plants in Alabama, Missouri, Tennessee and West Virginia, also are available.

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